Thursday, December 1, 2011

HYUNDAI MOTOR AMERICA BREAKS ALL-TIME NOVEMBER SALES RECORD

  • Hyundai Elantra, recent recipient of ALG’s award for the highest residual value in its class for the second year in a row, nearly doubles its sales
  • Sonata exceeds 200,000 annual U.S. sales for the first time ever
COSTA MESA, Calif., Dec. 1, 2011 – Hyundai Motor America today announced sales of 49,610 vehicles in November, a 22 percent total sales increase and 24 percent retail sales increase compared with the same record-setting period a year ago.
“The Thanksgiving Holiday weekend, including ‘Black Friday,’ proved to be a very strong selling period and helped us break our all-time November sales record,” said Dave Zuchowski, Hyundai Motor America’s executive vice president of national sales. “With vehicle availability at the highest levels for the year, and with positive demand signals and improving consumer confidence, Hyundai is positioned for a very strong December finish to this record-breaking year.”
Year to date, Hyundai sales are up 21 percent versus 2010 in total, with sales to retail customers up 30 percent. Sales to fleet accounts represent 11 percent of the total sales year-to-date and 10 percent for the month of November. Thirty-six percent of Hyundai vehicles sold in November achieved 40 MPG fuel economy ratings.
The award-winning Hyundai Accent and Elantra continue to deliver a strong one-two punch in the sub-compact and compact car segments with sales increases of 16 percent and 44 percent, respectively, over the same period last year. Tucson and Veracruz, part of Hyundai’s crossover line-up, registered sales increases of 35 and 36 percent, respectively.
“Improving consumer demand and increased product availability at Hyundai dealers nationwide drive a positive December outlook for us,” said John Krafcik, Hyundai Motor America’s president and CEO. “While our 35 days-supply level today is low by most standards, it’s the best we’ve seen at the start of a month for some time. Accent, Elantra and Veloster remain in short supply, but healthy dealer stocks on all other Hyundai models should allow consumers a great opportunity to find just the car they’re looking for in December.”
CARLINE
NOV/2011
NOV/2010
CY/2011
CY/2010
ACCENT
4,682
4,052
50,285
49,191
SONATA
15,668
14,031
208,621
180,659
ELANTRA
12,414
8,631
173,336
119,150
SANTA FE
6,129
6,967
69,309
71,396
AZERA
58
248
1,506
2,889
TUCSON
4,101
3,042
42,774
35,553
VELOSTER
2,538
0
7,096
0
VERACRUZ
1,018
747
8,603
7,889
GENESIS
2,702
3,005
30,528
26,699
EQUUS
300
0
2,868
0
TOTAL
49,610
40,723
594,926
493,426

SALES WEIGHTED FUEL ECONOMY

November
CAFE (mpg)

2011 CYTD
CAFE
November Window Label Combined MPG
2011 CYTD Window Label Combined MPG
Car
37.5

36.9
28.3
27.8
Truck
28.7

28.7
21.9
21.9
Hyundai Brand
36.4

36.1
27.5
27.2

November
2011 CYTD
40-MPG Sales
17,889
195,212
Mix of Total Sales
36%
33 %

Hyundai achieved a corporate average fuel economy level of 36.4 MPG (27.5 MPG label value) in November, and 36.1 MPG (27.2 MPG label value) year-to-date, while selling 17,889 vehicles (Elantra sedan, Sonata Hybrid, Accent and Veloster) with 40 MPG window label highway fuel economy ratings. Year-to-date, Hyundai has sold 195,212 40 MPG vehicles.

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